Manager Brand Planning:
Mirum, a brand part of Wunderman Thompson, is seeking for a Manager Brand Planning.
What you’ll do
The Manager Brand Planning should have at least 6-8 years brand planning experience in a digital advertising agency. It should have a very good knowledge of creating brand strategy and have demonstrated deep inclination for research and passion for ideation. It should have proven expertise in quantitative, analytical and communication skills with high self-motivation. One should be familiar with various digital platforms and audience behavior there/on.
Who you are
· It will be a game changer for the Client Brand. An inspiring strategist with knowledge of digital capabilities for brand management.
·It will research opportunities for enhancing the brand perception among consumers.
· It will be required to have deeply understand Brand Assets and Brand positioning with respect to Category, Customer and Competition.
· It will effectively determine KPIs for brand evaluation.
· It should be responsible for ideating brand strategies and capitalizing brand building opportunities
. It may require collaborating with client teams and internal teams to establish and monitor systems for planning.
· It should independently decide and fine-tune the strategy for deeper brand penetration among the target consumers.
· It will win a sustainable consumer loyalty for the Client brand encompassing the entire gamut of digital touch points for a consumer.
Mirum India is a leading digital agency with a pan-India footprint. We are a team of 300+ professionals, providing services in the areas of digital communication, advertising and technology. We have a specialized Healthcare vertical catering to the pharma and wellness industry. We also have expertise on platforms such as Salesforce, Sitecore, Resulticks, etc. and have done implementations for numerous Indian and global clients. Mirum is part of Wunderman Thompson and the WPP Network.