Senior Manager Marketing- Martech

Mumbai Salesforce Marketing Cloud

23 May 2022

Mumbai

Salesforce Marketing Cloud

Marketing

Full Time

1

8 - 10 years

Responsibilities

Overseeing and developing marketing collaterals

Conducting research and analysing data for reporting

Devising and presenting ideas and strategies for improving the existing marketing strategies

Conduct promotional activities for events, webinars and other internal sessions

Compiling and distributing insights-driven information from various marketing activities conducted

Monitor progress of campaigns using various metrics and submit reports of performance

Initiate and control surveys to assess customer requirements and ensure their loyalty

Monitor corporate branding applications across the marketing materials to deliver quality corporate brand image consistently

Liaise with internal and external teams to ensure that tasks are completed and programmes are delivered on time

Create content and proofreading copy for various collaterals

Requirements

Good understanding of market research techniques and data analysis

Thorough knowledge of strategic planning principles and marketing best practices

Proficient in MS Office. Understanding of marketing & technology platforms is a plus

Familiarity with social media and web analytics (e.g. WebTrends)

Excellent communication and people skills

Strong organizational and time-management abilities

Creativity and commercial awareness

Preferably an MBA or equivalent